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THE AFTERLOSS ADVERTISING AND MARKETING PROGRAM
The AfterLoss Advertising and Marketing Program have become the most talked about programs in the industry. Inexpensive, highly dramatic, educating and assisting the members of your community, the program are bringing new opportunities for service to funeral homes and cemeteries at a rate never before experienced.
Many of our funeral and cemetery directors have become so enthusiastic about the benefits of the AfterLoss Advertising and Marketing Programs that they have given us permission to give their names as references to colleagues in non-competitive areas.
 Question and Answer Newspaper Advertisements
The AfterLoss newspaper advertisements provide meaningful information about the grieving process in an interesting Question and Answer format. Styled like the advice-to-reader columns that we all enjoy reading in our newspapers, each question and answer come right out of hospital sponsored bereavement classes.
These advertisements give the readers the information and help that they have never had a chance to learn. Readers will follow the series and you will soon become known, respected and credited for providing grief recovery information on a regular basis to the members of your community.
The bottom of each advertisement reads:
"Questions most frequently asked during bereavement classes are answered here by the editor of AfterLoss, the monthly grief recovery HelpLetter. To receive a free issue of AfterLoss or a copy of the booklet, Questions and Answers About Grief Recovery, just call or write." Your name, address and phone number appear directly below.
By providing a copy of the AfterLoss HelpLetter or one of the other AfterLoss publications to those who call, you identify your funeral home or cemetery as the local resource for comforting and helpful information for the bereaved. Each time you receive a call, you make a new friend. And when people in your community need funeral service, they prefer to deal with a friend, not a stranger.
Simply choose the size and format you wish for your camera-ready ads. Your local newspaper will insert your logo and name in the space provided. Choose one of four available sizes: one column x 6", one column x 10", two columns x 4" or two columns x 6".
Customized Radio and Television Advertising Programs
AfterLoss
provides the solution to your radio and television advertising needs. A
series of sensitively produced and directed television and radio spots
is now available and can be customized with your funeral home or
cemetery name and information. The spots have been market tested and
are extremely effective for your local radio stations, television
networks or cable.
The
television spots show people choosing to care about each other in real
life situations. The message implies that your funeral home or cemetery
also cares. Your name and reputation will be enhanced through these
powerful commercials.
The AfterLoss
radio advertisements follow the successful AfterLoss Question and
Answer format. Radio professionals read the questions and the answers
are provided by a second trained voice.
Call your AfterLoss consultant for more information
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